KOUBAA EL EUCH, H.; BEN SAID, F. Marketing Strategy and Artificial Intelligence: State of the Art and Research Agenda. Journal of Telecommunications and the Digital Economy, [S. l.], v. 12, n. 1, p. 538–574, 2024. DOI: 10.18080/jtde.v12n1.887. Disponível em: https://mail.jtde.telsoc.org/index.php/jtde/article/view/887. Acesso em: 6 jul. 2024.